Celebrities and fast food continue to gather.
There has been a recent trend of fast food chains teaming up with celebrities to create unique products. Both McDonald’s and Burger King have introduced popular themed foods, and now Popeye is joining it in a slightly different way.
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The Fried-Chicken restaurant said in a statement that it had created a new hot sauce with musician Megan Tea Stallion. A range of branded products including the Hot Sauce brand will also be introduced.
Megan Tea Stallion Hot Sauce is available from October 19th.
“I appreciate Popeye’s commitment to empowering black women and look forward to opening Popeye restaurants,” said Megan Thee Stallion. “Joining Popeyez is a milestone in my journey and evolution as an entrepreneur. I’m always been a fan of the Popeye brand and am very happy to be associated with that brand and help create the new Megan The Stallion. Hot Sauce for their lineup.”
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Popeye also launches a range of merchandise with hot sauces including shirts, cups and swimwear.
Sammy Siddiqui, President of Popes Americas, said: “Popeye’s partnership with Megan Tea Stallion has gone beyond the usual marketing partnership. And we change our famous chicken sandwich to add a sauce prepared just for Megan.
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He added, “We are launching three products designed to capture one of Megan’s fashions, and we look forward to welcoming Megan to the Popeye Franchise family and working closely with her for many years as a restaurant employee. With her when she does. “